Wolves are set to finalize the permanent signing of Jorgen Strand Larsen after the forward reached the required number of appearances to activate a purchase clause in his loan deal.
The Norwegian attacker has impressed significantly during his five-month stint at Molineux, prompting the club to commit to the £23 million fee to secure his services for the long term.
Initially joining Wolves on a season-long loan from La Liga side Celta Vigo for £2.5 million, Strand Larsen has featured 20 times in the Premier League and twice in domestic cup competitions, triggering the clause that converts his loan into a permanent move.
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The 19-cap Norway international has delivered a strong return, netting seven goals and providing three assists across all competitions.
According to Birmingham World, Strand Larsen is expected to sign a contract that will keep him at Wolves until June 2029.
Strand Larsen has demonstrated his versatility by performing as a traditional centre-forward and also operating effectively on either wing.
His physicality, ability to run in behind, and link-up play—particularly with Wolves’ star player Matheus Cunha—have made him a standout performer, even during a season where Wolves have struggled for consistent form.
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Manager Vitor Pereira rested Strand Larsen once, during an away match against Tottenham Hotspur, to manage his workload after a demanding schedule. However, the 24-year-old is widely expected to remain Wolves’ first-choice striker for years to come.
Securing Strand Larsen on a permanent deal is a setback for Wolves’ relegation rivals, including Everton and Ipswich Town, who had been monitoring his situation.
Celta Vigo has no option to recall the striker, meaning he will be available to aid Wolves in their fight for Premier League survival, barring any unforeseen injuries.